Stellantis Launches Eurorepar Car Service in India to Transform Automotive Aftermarket
In an innovative move, Stellantis, a leading global automotive and mobility company, has introduced Eurorepar Car Service (ERCS) into the Indian market. This strategic initiative marks the opening of the first multi-brand workshop, Moto-R, in Chennai. The goal is to provide competitively priced vehicle maintenance and servicing options for Indian car owners, leveraging Stellantis' extensive international experience. With plans to expand ERCS to over 100 service centers within two years, this venture aims to meet the growing demand for reliable and accessible car servicing across various brands.
Expanding Footprint with Comprehensive Services
In the vibrant city of Chennai, during the bustling season of growth and opportunity, Stellantis officially inaugurated its first multi-brand workshop under the Eurorepar Car Service banner. This significant milestone comes as the Indian automotive market continues to flourish, driven by the increasing need for cost-effective and dependable maintenance solutions. Stellantis has set ambitious targets to establish more than 100 multi-brand service centers nationwide within the next two years, ensuring that vehicle owners have access to high-quality services regardless of their brand preference.
The ERCS workshops offer a wide array of services, including general maintenance, diagnostics, repairs using genuine spare parts, air conditioning servicing, electrical diagnostics, bodywork, tire replacement, alignment, and balancing. By tapping into its global resources, Stellantis ensures that these services are supported by reliable parts for both imported and locally assembled vehicles. This comprehensive approach aims to strengthen Stellantis' presence in India's aftermarket sector while enhancing the overall customer experience.
With a portfolio that includes popular brands like Jeep and Citroën, Stellantis has been steadily expanding its product lineup and improving dealership networks across India. The company's focus on SUVs and compact cars caters to the evolving preferences of the Indian market. Despite the competitive landscape, Stellantis remains committed to offering a blend of global expertise and locally relevant products that resonate with consumers.
From a reader's perspective, this expansion by Stellantis signals a positive shift in the Indian automotive aftermarket. It not only provides car owners with more choices but also sets a new standard for quality and affordability in vehicle maintenance. As Stellantis continues to grow its footprint in India, it promises to bring about significant improvements in the accessibility and reliability of car servicing options for all vehicle owners.