Hunter Engineering has introduced its latest innovation, the HawkEye Elite Xpandable configuration, a comprehensive system for vehicle alignment and Advanced Driver-Assistance Systems (ADAS). This advanced solution distinguishes itself through its modular design, offering automotive service facilities the flexibility to evolve their diagnostic capabilities. Specifically, the system can be seamlessly upgraded to incorporate Hunter's Ultimate ADAS technology, which facilitates highly accurate laser-guided static calibrations. This forward-thinking approach ensures that workshops can meet the current demands of vehicle maintenance while being prepared for future technological advancements in the automotive industry.
Manufactured domestically, the HawkEye Elite Xpandable system is equipped with a suite of cutting-edge tools designed to enhance precision and efficiency. Key components include Quick Grip adapters for secure wheel attachment, the sophisticated WinAlign software, and an extensive database of vehicle specifications, providing technicians with critical data for various vehicle models. Furthermore, the system comes standard with the ADASLink scan tool, offering remote viewing and control functionalities. These integrated features empower technicians to perform dynamic calibrations, execute pre- and post-scans, and manage steering system resets with unparalleled accuracy. The ADASLink tool is immediately usable, enabling dynamic resets, diagnostic trouble code identification, and support for specialized tests, including the pairing and coding of new vehicle components.
The HawkEye Elite Xpandable stands as a foundational investment for businesses seeking to establish a lucrative alignment service. As noted by Alan Hagerty, Hunter's alignment product manager, this system provides a robust platform for managing current steering system resets and dynamic calibrations, with an clear pathway to expand into the profitable realm of static ADAS calibrations. This strategic design allows shops to progressively enhance their service offerings, thereby fostering business growth and profitability in the evolving automotive landscape.
Hunter Engineering's commitment to innovation in automotive diagnostics not only enhances operational efficiency for service centers but also contributes to the overall safety and performance of modern vehicles. By providing scalable and advanced solutions, Hunter empowers the automotive service industry to adapt to new technologies, ensuring vehicles are maintained to the highest standards. This forward momentum ultimately benefits consumers by promoting safer driving experiences and extending vehicle longevity.
Federated Automotive Parts is once again delighting its clientele with the launch of its annual Suite-Stakes promotion, aptly named \"Seas the Day\" for 2025. This highly anticipated event promises an abundance of opportunities for participants, with almost two thousand prizes available for eager winners. The initiative underscores Federated's commitment to acknowledging and rewarding the steadfast support of its customers and vendor partners, fostering a sense of excitement and appreciation within the automotive community. By offering a diverse range of incentives, from exotic getaways to exclusive merchandise, the company aims to enhance engagement and provide memorable experiences.
The extensive prize pool in the \"Seas the Day\" promotion is designed to cater to a wide array of interests, ensuring broad appeal among Federated's diverse customer base. Beyond the allure of high-value travel experiences, the inclusion of branded collectibles and apparel further strengthens the connection between the company and its patrons. This strategic approach not only serves as a token of gratitude but also reinforces Federated's position as a customer-centric organization dedicated to delivering value beyond its core offerings. The success of previous Suite-Stakes programs, which have collectively awarded over 17,000 prizes, highlights the enduring popularity and effectiveness of these promotional efforts.
Rewarding Loyalty: Exotic Trips and Exclusive Merchandise
The 2025 Federated Suite-Stakes promotion, dubbed \"Seas the Day,\" is now in full swing, offering participants a golden opportunity to win from a pool of close to 2,000 exciting prizes. This year's iteration builds on the success of past programs, which have collectively distributed an impressive 17,000 awards to grateful winners. The diverse prize selection ranges from luxurious all-expenses-paid journeys to the beautiful shores of Cabo San Lucas to highly sought-after VIP experiences at the Federated DIRTCar Nationals. These grand prizes are complemented by a variety of other enticing rewards, including limited-edition Federated diecast models, World of Outlaws branded apparel such as shirts, hats, and gloves, as well as valuable gift cards and exclusive branded merchandise, ensuring there's something for everyone to aspire to.
This comprehensive promotional campaign is more than just a giveaway; it's a testament to Federated's appreciation for its loyal customer base and the strong partnerships it maintains within the industry. By offering such a wide array of desirable prizes, Federated aims to foster continued engagement and strengthen the bond with its community. The inclusion of exclusive collectibles and experiences, like the VIP DIRTCar Nationals access, adds a unique dimension to the promotion, elevating it beyond a typical sweepstakes. This approach encourages broader participation and generates significant enthusiasm, making the \"Seas the Day\" Suite-Stakes one of the most anticipated events for Federated customers. Eligibility for the sweepstakes requires customers to be in good standing and to enroll by October 31, providing ample time for all interested parties to participate and increase their chances of winning a coveted prize.
A Celebration of Partnership: Community and Engagement
The 2025 \"Seas the Day\" Suite-Stakes promotion is not merely a prize giveaway but a significant gesture of gratitude and collaboration between Federated Automotive, its esteemed members, and its valued vendor partners. Phil Moore, Senior Vice President for Federated, emphasized the importance of this collective support, acknowledging that the ongoing success and impactful reach of the annual Suite-Stakes program are directly attributable to these strong relationships. This initiative serves as a powerful platform to express appreciation, reinforcing the notion that these partnerships are pivotal to the company's achievements. By celebrating together through such a grand event, Federated aims to deepen its ties within the industry and highlight the collaborative spirit that drives its operations.
Furthermore, the promotion actively encourages all Federated customers to seize this exceptional opportunity by signing up and participating. The call to action is clear: enroll by October 31 to qualify and ensure eligibility for a chance to win from the impressive prize pool. This strategic deadline motivates timely engagement, ensuring widespread participation in one of the industry's most rewarding and enjoyable promotional events. The emphasis on customer involvement underscores Federated's dedication to creating a vibrant and interactive community. Through this promotion, the company not only gives back to its loyal patrons but also solidifies its position as a leader that values collaboration, fosters excitement, and continually seeks innovative ways to engage with and celebrate its network of partners and customers.
Building Tomorrow's Automotive Workforce Today
Addressing the Technician Gap: A Proactive Approach to Workforce Development
In a recent \"Partnership Pathways\" podcast episode, powered by NAPA, Jake Sorensen, an ASE Master Technician and manager at McNeil's AutoCare in Sandy, UT, shed light on the innovative NAPA AutoCare apprenticeship program. Sorensen detailed how this nationwide program, offered at no cost to NAPA AutoCare centers, is meticulously designed to transform individuals with little to no prior experience into proficient automotive technicians over approximately two years. The program's foundation is built on a competency-based model, featuring nine distinct stages. This ensures that apprentices thoroughly grasp and apply knowledge before advancing, fostering a robust learning environment.
The Genesis of an Initiative: From Local Need to National Solution
Sorensen elaborated on the program's origins, which began as a localized effort within his own shop to counteract the difficulty of recruiting qualified technicians. Confronted by his shop owner, Pete McNeil, to find a viable solution to their ongoing technician shortage, Sorensen collaborated to devise a training framework. This framework intelligently leveraged existing resources, including NAPA's online training platforms and local vendor expertise. The program's success led to its accreditation with the Department of Labor, culminating in apprentices achieving valuable ASE certifications. Recognizing the immense potential and scalability of this model, NAPA subsequently expanded it to be accessible across all its AutoCare centers, transforming a local innovation into a national standard.
The Crucial Role of Mentorship: Nurturing Talent for Lasting Impact
Sorensen underscored the indispensable role of effective mentorship within the apprenticeship framework. He stressed that selecting mentors is not merely about identifying the most productive technician; rather, it involves choosing individuals who are genuinely committed to sound practices and possess considerable patience. Furthermore, he advocated for adequately compensating mentors for their dedication and time investment in guiding new talent. Sorensen passionately urged shop owners to embrace and utilize the NAPA apprenticeship program, expressing his frustration with those who lament the technician shortage but fail to contribute to its solution. His message is a call to action for collective responsibility in nurturing the next generation of automotive professionals.