Zeekr 009 vs. Mercedes-Benz Maybach GLS: A Luxury EV Showdown

In the evolving landscape of high-end automotive experiences, a dynamic rivalry is emerging between established luxury brands and innovative newcomers. This piece delves into a compelling comparison between the Mercedes-Benz Maybach GLS, a hallmark of German opulence, and the Zeekr 009, an impressive electric minivan from China. Both vehicles offer a plethora of sophisticated features and advanced technology, yet they cater to distinct market segments with vastly different pricing strategies. This analysis, inspired by a viral social media comparison, explores how these two contenders stack up in terms of performance, interior luxury, and market positioning, shedding light on the ongoing shift in global automotive preferences.
Forrest Jones, a prominent TikTok content creator, initiated a discussion by juxtaposing the Mercedes-Benz Maybach GLS with the Zeekr 009. Standing between these two luxury vehicles, Jones posed a crucial question to his audience: would they favor the established German luxury or the emerging Chinese alternative? He began by comparing their powertrain specifications: the Maybach GLS boasts a 550-horsepower gasoline engine, while the all-electric Zeekr 009 delivers a formidable 536 horsepower. Both vehicles feature advanced air suspension systems, with the Maybach emphasizing its launch control and the Zeekr highlighting its characteristic electric vehicle rapid acceleration.
Delving into interior comforts, Jones showcased the soft-closing doors of both models. A notable distinction arises from the Zeekr 009 being a minivan, equipped with practical sliding rear doors, contrasting with the Mercedes-Benz's traditional hinged doors. Inside the Maybach, passengers are treated to an expansive panoramic moonroof, adjustable headrests, and sumptuously upholstered leather seats offering heating, ventilation, and massage functions. Additional amenities include heated and cooled cupholders, a lumbar pillow, champagne holders, a wireless charging pad, and an integrated cooler within the armrest, emphasizing a no-compromise approach to passenger comfort.
The Zeekr 009 doesn't lag in offering premium features, particularly for rear passengers. It provides a generous moonroof and headrest-integrated speakers for an immersive audio experience. Similar to the Maybach, it includes heated, ventilated, and massaging leather seats that also recline. A unique digital clock embedded in the doorjamb offers air conditioning controls, showcasing thoughtful design. Furthermore, the Zeekr's rear armrests feature collapsible tables, reminiscent of airline tray tables, and a remote control for a centrally mounted TV screen, enhancing entertainment options for occupants. The minivan also incorporates a reclining third row with oscillating vents, ensuring comfort for all passengers.
Upfront, both vehicles continue to impress with their luxurious appointments. The Maybach GLS features wood accents on its dashboard, housing a large infotainment system compatible with Android Auto and Apple CarPlay. Ambient lighting further enhances the cabin's sophisticated atmosphere. The Zeekr 009 mirrors many of these front-cabin features, albeit without the wood trim. A shared luxury element in both vehicles is the inclusion of customizable scent pods, allowing drivers to infuse their interiors with preferred aromas, adding another layer to the premium driving experience.
However, the most striking difference between the two luxury vehicles lies in their price tags. The Mercedes-Benz Maybach GLS commands a hefty MSRP of $178,000, while the Zeekr 009 is priced significantly lower, at $78,000. Depending on the trim level, the Zeekr 009's cost can range from $71,200 to $84,000. Despite Zeekr's global success, its entry into the U.S. market faces considerable hurdles. A 100% tariff on imported Chinese EVs could double the cost for American consumers, making the Zeekr 009 less competitive. Additionally, the lack of a robust dealership network in the U.S. poses challenges for service and maintenance, potentially deterring buyers. Despite these obstacles, Zeekr is actively exploring strategies to penetrate the American market, including opening an office in Arizona and partnering with Waymo for robotaxi fleets. Reviews generally praise the Zeekr 009's handling and luxurious offerings, with some comparing its luxury level to that of Rolls-Royce. The brand has even released a special edition 009 with gold plating to attract high-end buyers, indicating its ambition in the luxury segment.