Volvo's Strategic Leap: The Launch of EX30 Production in Ghent

The Volvo Cars manufacturing plant in Ghent, Belgium, has commenced production of the fully electric EX30 SUV. Introduced at the end of 2023, the EX30 quickly became one of Europe’s top-selling electric vehicles in 2024. This new addition to Volvo’s lineup will create approximately 350 jobs and bolster employment at the facility to nearly 6,600 individuals. Francesca Gamboni, chief manufacturing and supply chain officer for Volvo Cars, emphasized the importance of the EX30 in strengthening Volvo's presence in the premium EV market in Europe. The company invested about EUR 200 million into upgrading the Ghent plant, which now supports ten electric and hybrid models across its European facilities.
As part of Volvo’s flexible production model, the Ghent factory underwent significant upgrades to accommodate the EX30's assembly. These include installing a new car platform, adding nearly 600 robots, expanding the battery hall, and constructing lines for door and battery pack assembly. Besides producing the EX30, the Ghent plant also manufactures other electric and hybrid models like the EX40, EC40, XC40, and V60. In 2024, the plant produced over 186,000 vehicles, showcasing its pivotal role in Volvo’s European operations.
Ghent Plant Expansion and Its Impact on Employment
With the introduction of the EX30, Volvo Cars is set to enhance its workforce significantly. The Ghent plant, which already employs thousands, will add around 350 new positions as part of this expansion. Francesca Gamboni highlighted that this move solidifies Volvo's commitment to becoming a leader in the European premium EV market. By investing heavily in their Belgian facility, Volvo aims to maintain flexibility and adaptability in an ever-changing automotive landscape.
Investing EUR 200 million into the Ghent plant reflects Volvo's dedication to modernizing its infrastructure. This investment includes introducing advanced robotics, enhancing battery assembly capabilities, and ensuring the facility can handle multiple vehicle platforms efficiently. The creation of new jobs not only benefits local communities but also strengthens Volvo's operational resilience. With such a robust production setup, Volvo is well-positioned to meet increasing consumer demand for sustainable transportation solutions while maintaining high-quality standards.
Enhanced Manufacturing Capabilities at the Ghent Facility
Volvo's decision to expand the Ghent plant underscores its strategic focus on sustainability and innovation. By incorporating cutting-edge technology and expanding capacity, the facility can now support more complex manufacturing processes. Alongside the EX30, the plant continues to produce several other popular models, further diversifying its output. This comprehensive approach ensures that Volvo remains competitive within the rapidly evolving EV industry.
To ensure seamless integration of the EX30 into existing production lines, Volvo implemented substantial upgrades. Key enhancements include the installation of a next-generation car platform, the deployment of almost 600 state-of-the-art or refurbished robots, and expansions to critical areas such as the battery hall. Additionally, new assembly lines were constructed specifically for door and battery pack components, reflecting Volvo's meticulous planning and attention to detail. These improvements allow the Ghent plant to operate with increased efficiency, producing over 186,000 vehicles annually. As Volvo continues to grow its product portfolio, the Ghent facility plays a crucial role in supporting this ambitious expansion through its advanced manufacturing capabilities and skilled workforce.