Cars

Tesla's Cybercab Trademark Application Hits a Snag

This article details Tesla's unexpected predicament concerning the trademark of its new autonomous taxi service, the "Cybercab." It explains how a procedural misstep—unveiling the name publicly before securing the trademark—led to its acquisition by another company, UniBev. The piece highlights the consequences of this oversight and Tesla's limited options moving forward.

Tesla's Trademark Mishap: A Cautionary Tale in Brand Protection

The "Cybercab" Naming Conundrum

Tesla, a prominent innovator in electric vehicles, has recently faced a significant challenge in its quest to secure the trademark for its forthcoming electric taxi, known as "Cybercab." This unexpected obstacle arose when the United States Patent and Trademark Office intervened, putting a halt to Tesla's application process for the coveted name.

An Elementary Lesson Overlooked

The core of Tesla's issue appears to stem from a fundamental oversight, akin to forgetting basic principles taught in early education. Despite a workforce renowned for its ingenuity, the company proceeded with a public announcement of the "Cybercab" designation prior to officially filing for its trademark. This critical sequencing error ultimately allowed another entity to claim the name first.

The Public Unveiling and Subsequent Delay

On October 10, 2024, the electric vehicle giant showcased its "Cybercab" robotaxi to a global audience. However, the formal application for the trademark with the U.S. Patent and Trademark Office did not occur until a full week later, on October 17. This delay proved costly, as the initial application faced complications due to potential conflicts with an existing patent held by Pirelli. This window of opportunity was seized by UniBev, a French beverage firm, which promptly filed for and secured the trademark.

UniBev's Acquisition of "Cybercab" Rights

As of December 12, 2025, UniBev has officially obtained both U.S. and international rights to the "Cybercab" name. Tesla's application records confirm that a suspension notice was issued on November 14, 2025, effectively preventing further progress on their claim to the brand. This turn of events underscores the importance of meticulous planning in intellectual property matters.

Navigating Forward: Tesla's Strategic Choices

The current situation suggests that Tesla is left with two primary courses of action: either negotiate with UniBev to acquire the trademark or choose an entirely different name for its autonomous taxi service. While the former seems the more probable path, it serves as a stark reminder for the company to prioritize proper legal procedures before any public declarations of future product names.

Ford Mustang Maintains Lead in US Sports Car Sales

In the dynamic and often challenging sports car market, where compromises are a given for the thrill of the drive, the Ford Mustang continues to assert its dominance. Despite a general downturn in sports car sales, the Mustang managed to buck the trend, solidifying its position as America's top-selling sports car. However, the narrative is not uniform across the segment, with some models celebrating substantial gains while others grapple with sharp declines, often influenced by pricing shifts and production priorities.

Detailed Analysis of 2025 Sports Car Sales in the United States

The Ford Mustang showcased remarkable resilience in the past year, achieving a 3.0 percent rise in sales, culminating in an impressive 45,333 units sold. This performance positions it well ahead of its competitors in the U.S. sports car arena. On the other hand, the Chevrolet Corvette experienced a significant 26.4 percent dip in sales, indicating a potential shift in consumer preference or market dynamics. Dodge's Challenger and Charger models faced an even steeper decline, with sales plummeting by over 80 percent, largely due to the discontinuation of the two-door Challenger in December 2023 and its replacement by new Charger variants.

Amidst these varied fortunes, some models emerged as clear winners. The Nissan Z enjoyed a substantial 73.4 percent surge in sales, reaching 5,487 units, handily outselling the Toyota Supra. The Supra itself saw a respectable 12.9 percent increase. The Mazda MX-5 Miata also contributed to the positive narrative, with its sales rising by 7.7 percent, underscoring its enduring appeal among enthusiasts.

Conversely, several models faced headwinds. Volkswagen's popular hot hatches, the Golf GTI and Golf R, registered declines of 24.4 percent and 20.9 percent, respectively. These downturns are attributed to rising prices, with tariffs pushing the Golf R above the $50,000 threshold and the Golf GTI's cost nearing $36,000, a significant increase from its 2020 price point. Subaru's performance models, the WRX and BRZ, also struggled. WRX sales fell sharply by 41.1 percent, as Subaru prioritized the production of its Forester and Forester Hybrid models. The BRZ saw a 13.8 percent reduction in sales, barely moving 2,881 units, a fraction of its counterpart, the Toyota GR86. The BMW Z4, mechanically similar to the Toyota Supra, maintained relatively stable sales with a marginal decrease of less than 1.0 percent, trailing the Supra's sales by about 500 units.

Reflections on the Evolving Sports Car Market

The latest sales figures for sports cars in the United States offer a compelling look into a market that, while niche, is undeniably vibrant and ever-changing. The Ford Mustang's continued success is a testament to its iconic status and ability to adapt. However, the struggles of other models highlight a critical issue: the escalating cost of new vehicles. As prices climb, entry-level sports cars, once accessible to a broader audience, are becoming a luxury for many. This trend could reshape the segment, pushing manufacturers to innovate in affordability or risk alienating potential buyers. The divergent paths of sales figures suggest that while passion for driving remains, economic realities and strategic production decisions are increasingly dictating the fate of these beloved machines. The industry must find a delicate balance between performance, price, and practicality to ensure the sustained appeal of sports cars in a competitive automotive landscape.

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Retro Revival: Result Japan's GR86 Body Kit with Pop-Up Headlights

This article explores the exciting new body kit developed by Result Japan for the Toyota GR86, which brings back a beloved retro aesthetic with modern flair.

Experience the Fusion of Past and Present: The NEO86 Unveiled!

The Return of a Classic Feature: Pop-Up Headlights on the GR86

Long absent from mainstream automotive design, the distinctive pop-up headlight mechanism is making a nostalgic comeback on a modern sports car. A Japanese customization firm, Result Japan, has masterfully integrated these retractable lights into a new body kit designed for the popular Toyota GR86. This bold move breathes new life into a feature often associated with vintage vehicles, offering a unique blend of contemporary performance and retro charm.

Inspiration from the Track and Screen: The 'Initial D' Legacy

The visionary design behind Result Japan's GR86 body kit, christened the 'NEO86,' draws heavily from the legendary Toyota AE86, a car immortalized in the acclaimed Japanese street racing anime, Initial D. This cultural touchstone deeply influenced the kit's aesthetic, aiming to evoke the spirit of the AE86's classic lines and racing heritage. The NEO86 stands as a tribute to its predecessor, appealing to fans of both the series and classic Japanese sports cars.

Visual Homage: Reimagining the AE86's Iconic Style

The NEO86 pays meticulous homage to the AE86's distinctive appearance. It sports a two-tone paint scheme, mimicking the white upper body and black lower section of its spiritual ancestor, complete with accented fenders. The design is further amplified by a widebody conversion, which exaggerates the GR86's proportions, giving it a more aggressive stance. The defining characteristic remains the pop-up headlights, seamlessly integrated with a custom hood and front bumper that capture the essence of 1980s automotive design. The ensemble is completed with classic black Watanabe-style wheels, perfectly rounding out the vintage-inspired look.

Anticipation Builds: The NEO86 Debut at Tokyo Auto Salon

Car enthusiasts eagerly await the official unveiling of the NEO86. Result Japan has announced that this uniquely modified GR86 will be showcased at the prestigious Tokyo Auto Salon in the coming week. The company also plans to begin accepting pre-orders for the body kit at the event. While excitement is high, details regarding the pricing of this AE86-inspired kit and its potential availability in international markets, such as the United States, are yet to be disclosed.

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