Struggles of a 52-Year-Old PR Professional Navigating the Modern Job Market







Jodi Lynn Karpes, a 52-year-old public relations expert from West Palm Beach, Florida, recounts her arduous journey to secure a full-time position since moving from South Africa five years ago. After building a successful PR business for 17 years, she put it on hold to seek conventional employment in the US. Her initial roles were unsatisfactory, leading to her resignation in December 2025. Karpes adopted a multi-pronged approach: reactivating her business, seeking freelance or part-time work, and pursuing full-time opportunities. Despite her efforts over seven months, she has found freelance clients but no full-time offers or even interviews, highlighting the profound emotional and financial impact of her situation. She expresses deep feelings of shame, humiliation, and a sense of inadequacy, contrasting with her former self-perception as resilient.
The job search process itself presents considerable obstacles. Karpes notes the demanding nature of applying for jobs, which can consume several hours per application, with little to no feedback from prospective employers. This lack of response, or "ghosting," is particularly disheartening and costly in terms of time and effort. She observes a stark difference from her younger years, attributing current difficulties to unspoken biases against older candidates. Furthermore, the evolving technological landscape, particularly the rise of AI, poses a new challenge. Karpes found adapting to new technologies, such as AI, more difficult in her 50s compared to her youth, despite her proactive approach to learning. She also points out that companies often seek younger candidates, overlooking the valuable experience and different energy cycles of older women, especially during perimenopause and menopause, advocating for a more adaptable workplace culture.
Karpes has explored various job-seeking strategies, some proving more effective than others. While networking through organizations like the Chamber of Commerce has been fulfilling and provided a sense of belonging, other investments, such as hiring a career coach or paying for resume rewrites, yielded minimal results. These experiences, coupled with the ongoing struggle to find stable employment, have severely impacted her financial security, draining her retirement savings and creating anxieties about her future. Despite these significant challenges, Karpes remains hopeful, envisioning a future where her business thrives with the aid of AI, allowing her to leverage her expertise and contribute meaningfully to the professional world, advocating for a more inclusive and understanding professional environment that values diverse experiences and life stages.
The journey through mid-life career transitions can be fraught with unexpected difficulties, yet it also presents an opportunity for profound resilience and adaptation. By openly discussing these challenges, we pave the way for greater empathy and systemic change in the workplace. Embracing continuous learning, fostering supportive networks, and advocating for inclusive policies are crucial steps toward creating a professional landscape where age is valued, not penalized. Every individual possesses a unique wealth of experience and wisdom that, when recognized and cultivated, can drive innovation and success for all.