During the final week of March 2025, China's electric vehicle market experienced significant fluctuations among major players. BYD remained at the forefront with a robust performance, followed by Tesla and other competitors such as Nio, Xpeng, Li Auto, and Xiaomi. The overall passenger car registrations amounted to 483,000 units, marking an increase of 8.3% compared to the same period last year. Electric vehicles accounted for 50.1% of these registrations, reflecting the growing popularity of EVs within the Chinese automotive landscape. Despite recommendations from the China Association of Automobile Manufacturers (CAAM) to cease publishing weekly sales data, independent sources like CarNewsChina continued providing this valuable information.
In the vibrant and competitive environment of the Chinese EV sector during the last week of March, several key players stood out. BYD led the pack with an impressive 60,400 insurance registrations, representing a 3.2% rise from the previous week. Notably, BYD’s sub-brand Denza saw a substantial jump of 45.8%, registering 3,500 units.
Tesla followed closely behind, achieving 20,700 registrations—an increase of 21.8%. This included 14,600 Model Y and 6,100 Model 3 sedan registrations. For Tesla, this marked the fifth consecutive week of rising sales in China. Meanwhile, Li Auto registered 8,800 units, showing a modest 2.3% growth, while Xpeng faced challenges with a decline of 17.3%, posting 6,200 registrations.
Xiaomi demonstrated strong momentum, increasing its registrations by 18.2% to reach 7,800 units. Other notable performers included Leapmotor with 8,100 registrations and Nio, which registered 3,000 vehicles, representing a 25% increase from the prior week. Furthermore, Nio's sub-brand Onvo registered 1,400 units, up 16.7%.
Amidst these developments, CAAM advised against releasing weekly sales figures, citing concerns about undermining industry order and fostering unhealthy competition. Nevertheless, independent entities persisted in tracking and reporting these metrics due to their importance for consultants, analysts, and investors assessing market trends.
From a journalistic perspective, the ongoing evolution of China's EV market underscores the dynamic nature of technological advancement and consumer preference shifts. Observing how brands adapt strategies amidst regulatory pressures provides insight into global industrial practices. It highlights the necessity for transparency and reliable data dissemination to ensure informed decision-making across stakeholders involved in this rapidly transforming sector.