MotoGP Expands U.S. Reach with New 24/7 Free Streaming Channel




In a strategic move to captivate a wider audience across the United States, MotoGP, through its promoter Dorna, is inaugurating a groundbreaking 24/7 streaming channel. This innovative platform, developed in collaboration with C15 Studio, promises to deliver an immersive viewing experience, encompassing live broadcasts of pivotal sessions and a rich archive of content. The initiative underscores MotoGP's commitment to expanding its footprint in the North American market, making high-octane motorcycle racing more accessible than ever before.
The newly unveiled MotoGP Channel is poised to launch on Wednesday, August 13, just in time for the highly anticipated Austrian Grand Prix. Dorna's official announcement highlighted the channel's core mission: to serve as a complimentary, ad-supported streaming television service. This model is designed to provide enthusiasts throughout North America with a constant connection to the thrilling world of MotoGP, fostering a deeper engagement with the sport.
Managed by C15 Studio, a prominent entity in the streaming landscape, the channel will feature comprehensive live coverage of all 22 events throughout the racing season. Spectators will have the opportunity to witness every moment of the MotoGP practice and qualifying sessions in real-time, alongside live broadcasts of Moto2, Moto3, and MotoE races. This extensive live programming ensures that fans will not miss a beat of the action, from the preliminary rounds to the culminating races.
Beyond the live spectacles, the MotoGP Channel will house a vast and diverse content library. This includes a curated selection of classic MotoGP races, allowing fans to relive legendary moments and iconic victories. Additionally, the platform will offer exclusive documentaries and original programming, providing an in-depth exploration of the sport's history, its celebrated riders, and the technological marvels behind the machines. This curated content is intended to enrich the fan experience, offering both nostalgia and fresh insights.
Dan Rossomondo, MotoGP's chief commercial officer, expressed enthusiasm for this new venture, emphasizing its potential to forge stronger bonds with American fans and introduce the sport to new demographics. He noted that the partnership with C15 Studio marks a significant step in expanding MotoGP's presence in the U.S., ensuring seamless access to content for both established supporters and newcomers. The MotoGP Channel will be widely available on major streaming services, including Prime Video, LG Channels, FireTV, FuboTV, Plex, and Sling Freestream, maximizing its reach across the American digital landscape.
This strategic expansion is anticipated to be a game-changer for MotoGP's visibility and popularity in the United States, offering an unparalleled viewing experience and a continuous stream of captivating content for motorsports enthusiasts.