The automotive landscape in India is undergoing a seismic shift as the nation embraces electric vehicles (EVs) with unprecedented enthusiasm. With nearly 2 million EVs sold in 2024, the country has firmly positioned itself at the forefront of green mobility. Leading this revolution is Mahindra, whose cutting-edge BE 6 and XEV 9e models are setting new benchmarks in design, performance, and sustainability. These all-electric SUVs exemplify the future of transportation, offering consumers a glimpse into a cleaner, greener tomorrow.

Why Electric Vehicles Are Reshaping India’s Automotive Destiny

Revolutionizing Mobility: The Case for Fully Electric Vehicles

While hybrid technologies have served as stepping stones toward cleaner transportation, the inevitable trajectory points to fully electric vehicles (EVs). Government policies, significant investments by automakers, and tangible economic advantages underscore the supremacy of EVs over their hybrid counterparts. A report from NITI Aayog and the International Energy Agency highlights that lifecycle emissions from EVs are already 40% lower than those of internal combustion engine (ICE) vehicles. As India transitions to a 100% renewable energy grid, these emissions could plummet further, potentially reducing them by up to 80%.Beyond environmental benefits, the economic case for EVs is compelling. Achieving just 30% EV penetration could slash India’s oil import bill by Rs 1.1 lakh crore, enhancing both energy security and trade balance. This dual advantage positions EVs not merely as eco-friendly alternatives but as transformative tools for national progress.

A Government Committed to Green Progress

The Indian government has demonstrated unwavering support for the EV revolution through strategic initiatives. Launched in 2019 and extended into 2024, the FAME II scheme provides subsidies of up to Rs 10,000 per kWh for EVs, significantly lowering acquisition costs. In contrast, hybrids, which were part of FAME I, receive minimal backing under current policies due to their reliance on fossil fuels. This divergence aligns perfectly with India’s long-term climate objectives.Additionally, the Production Linked Incentive (PLI) Scheme for Advanced Chemistry Cells (ACCs), allocated Rs 18,000 crore, bolsters domestic battery manufacturing. By fostering local production capabilities, this initiative reduces costs while fortifying the entire EV ecosystem. Such measures ensure India remains competitive on the global stage, cementing its status as an emerging EV powerhouse.

Infrastructure Expansion: Addressing Consumer Concerns

One of the primary barriers to widespread EV adoption has been the perceived inadequacy of charging infrastructure. However, substantial advancements are underway, driven by collaborative efforts among investors, automakers, and governmental bodies. For instance, Mahindra & Mahindra has earmarked Rs 4,500 crore specifically for producing the BE 6e and XEV 9e, forming part of its larger Rs 16,000 crore EV investment plan spanning 2022-27. Furthermore, the company intends to invest ₹12,000 crore (~$1.43 billion) in Mahindra Electric Automobile by March 2027.These funds will propel research and development alongside production capabilities. Notably, Mahindra is establishing a manufacturing facility capable of producing 90,000 units annually for its "Born Electric" lineup. Such commitments signify robust confidence in the EV sector’s growth potential, assuring consumers of reliable support networks.

Debunking Misconceptions Surrounding Electric Vehicles

Despite growing popularity, several myths persist regarding EVs. Chief among these is the notion of range anxiety—a fear rooted in outdated perceptions. Modern EVs, including Mahindra’s BE 6 and XEV 9e, boast ranges exceeding 300 km per charge, accompanied by comprehensive warranties spanning 8-10 years. Specifically, the BE 6 offers a 59 kWh battery option delivering up to 680 km of range, sufficient even for intercity travel like Delhi-Jaipur round trips.Fast-charging capabilities further alleviate concerns about convenience. Utilizing a 175kW DC charger, both models can achieve an 80% charge within 20 minutes. Moreover, upfront costs are mitigated by government incentives and reduced operational expenses, making EVs increasingly accessible. Their superior acceleration stems from instant torque, providing exhilarating driving experiences unmatched by traditional vehicles.Concerns about battery recycling, cold weather performance, and safety have also proven unfounded. Rigorous testing protocols and continuous technological advancements ensure EVs meet stringent standards across various conditions. Mahindra reinforces consumer trust by offering extended battery warranties lasting as long as the original owner retains the vehicle. Upon resale, coverage extends for 10 years or 200,000 km, whichever occurs first.

Hybrid Limitations: Why EVs Prevail

Contrary to popular belief, hybrids do not consistently outperform ICE vehicles in terms of emissions reduction. City driving scenarios reveal only a 12% improvement compared to conventional cars, while highway efficiency often favors diesel-powered vehicles. Tax structures further disadvantage hybrids; customers face a 48% GST rate versus a mere 5% for EVs. Such disparities reflect governmental priorities favoring full electrification.Additionally, hybrids compromise on practicality, frequently sacrificing trunk space due to battery placement. In contrast, EVs provide ample storage solutions, including innovative features like frunks—front trunks—that enhance utility without compromising aesthetics. These distinctions highlight why EVs represent a more holistic approach to sustainable mobility.

Market Dynamics Fueling EV Growth

A joint report by BCG and Google projects the Indian automotive industry will double by 2030, surpassing $600 billion in value. This expansion encompasses both traditional segments and burgeoning EV markets. Presently, one-third of prospective buyers consider EVs for their next purchase, driven by diverse motivations. Two-wheeler enthusiasts prioritize affordability and accessibility, whereas four-wheeler purchasers gravitate toward advanced technology, sophistication, and exclusivity.Notably, women play an increasingly pivotal role in EV decision-making processes, accounting for 52% of choices compared to 38% for ICE vehicles. Policy interventions, such as duty exemptions on capital goods essential for EV battery production, bolster domestic lithium-ion manufacturing. Initiatives like the National Manufacturing Mission and Clean Tech Mission accelerate local production of batteries and solar panels, reinforcing India’s position as a global leader in clean energy solutions.

Bharat Mobility Global Expo: A Testament to India’s EV Potential

The Bharat Mobility Global Expo 2025 showcased the remarkable evolution of India’s EV industry. Featuring nearly 30 electric cars across multiple categories, the event highlighted the dominance of SUVs within the EV segment—a trend mirroring broader market preferences. Domestic and international brands alike unveiled groundbreaking innovations, underscoring the rapid pace of technological advancement. As India continues to embrace electrification, its influence on shaping the global automotive landscape grows ever stronger.