The Fisker Ocean, a vehicle that initially held great promise with its Toyota Highlander-sized frame, 350 miles of range, and a base price below $40,000, made its debut in American showrooms. It combined a well-appointed design with the allure of cutting-edge technology. However, as time passed, a series of challenges emerged.

Unraveling the Fisker Ocean's Parts Fallout

Initial Success and Subsequent Struggles

After selling more than 7,000 units in the U.S., the Fisker Ocean faced a series of issues. Faulty technical releases, reported financial mismanagement, and delivery problems plagued the vehicle. This led to the implementation of bankruptcy plans, which received federal approval in October. For collision shops and customers in need of repairs, dealing with the aftermath has been a difficult journey. 1: The initial success of the Fisker Ocean was evident with its mass-market appeal. Customers were drawn to its features and price point. But as problems started to surface, it became clear that the journey was far from smooth. The vehicle, which once seemed like a game-changer, was now facing a crisis. 2: The impact of these issues was felt across the board. From the inability to turn on the car to locked doors and unresponsive key fobs, Ocean drivers faced numerous problems. With Fisker in bankruptcy, there was no clear way to address these issues or get the necessary repairs done.

The Parts Distribution Nightmare

Since the bankruptcy, parts distribution has been a major headache. Windshields, for example, are virtually unavailable. Only 36 windshields were released post-Chapter 11, with 18 going to the public and 18 to American Lease. Collision shops with three Oceans awaiting window repairs have no replacement timeline. 1: Customers have turned to alternative sources like eBay as dealer parts ran out. This has driven up prices, with bumpers listed for up to $2,800 and hoods for $1,800. Even a damaged hood can cost $500 plus a $375 delivery fee. The scarcity of parts has created a difficult situation for both shops and owners. 2: Not all parts require full replacement, as pointed out by Ed Rios. The bumpers, fenders, and rear quarter panels of the vehicle are made of plastic, and refurbishing them can save money. However, ADAS cameras and radars, which are mostly mounted on bumpers, need to be recalibrated using Fisker's proprietary FAST tool, which is currently in short supply.

The Knowledge Gap

Fisker struggled to disseminate critical vehicle maintenance information to certified parts repairers. In some cases, the maintenance playbook was not completed before the Chapter 11 filing, leaving repairers in the dark. Rios also noted that the current iterations of the body repair manual do not include specifications for frame and jig machines. 1: This lack of information has created a knowledge gap among repairers, making it difficult for them to properly make certain repairs. The cars were not built with service in mind, as one technician at an FOA-appointed shop pointed out. This has added to the challenges faced by the repair industry. 2: Without the necessary information, repairers are left to figure things out on their own, which can lead to mistakes and delays. It is essential for Fisker to address this knowledge gap and provide repairers with the tools and information they need to do their jobs effectively.

The Tsunami Forms

Fisker owners banded together to form Tsunami Automotive, a for-profit company that is working to secure parts for Ocean owners. The company employs four key strategies to achieve this goal. 1: It salvages parts from closed Fisker dealerships and U.S. locations, partners with refurbishing companies to create molds for remanufacturing, collaborates with original parts manufacturers, and plans to leverage California's right to repair laws. These efforts are aimed at creating a steady pipeline of vehicle parts. 2: Tsunami is also in talks with American Lease to build more robust parts supplies. The company has located 77 windshields in an insurance warehouse in Europe and is optimistic about the future. With these strategies in place, Tsunami hopes to restore insurers' confidence in the Fisker Ocean.

Regional Market Impact

Most Ocean deliveries occurred on the West Coast, with four states - California, Arizona, Washington, and Nevada - accounting for more than 50% of the market share. California alone represented about 33%. 1: This regional concentration has added to the challenges faced by the repair industry. With a large number of Oceans in these states, the demand for parts is high, but the supply is limited. It is crucial for Tsunami and FOA to focus on these regions and ensure that parts are available. 2: Rios hopes that these customers will continue to build supportive networks like the FOA. By working together, they can put pressure on Fisker and the relevant authorities to address the parts issues and restore the reputation of the Fisker Ocean.