Corey Heim to Compete in Richmond NASCAR Cup Series Race for 23XI Racing

Corey Heim, a prominent young talent in NASCAR's lower tiers, is scheduled to compete in the Cup Series race at Richmond Raceway in August 2025, driving for 23XI Racing. This addition to his calendar marks his sixth career start in the Cup Series and his third appearance in the 2025 season. Currently leading the NASCAR Truck Series championship with an impressive record of five wins, ten top-five finishes, and twelve top-ten placements in the first sixteen races, Heim has consistently demonstrated his prowess on the track, making the Championship 4 in both 2023 and 2024. His participation in the Richmond event underscores 23XI Racing's commitment to nurturing young talent and expanding their presence in the Cup Series.
Heim’s burgeoning career received a significant boost when he was designated as 23XI Racing’s inaugural official development driver, a multi-year agreement reflecting the organization's long-term vision. This partnership has already yielded positive results, with Heim achieving his personal best Cup Series finish of 13th earlier this year at Kansas, outperforming all of his 23XI teammates. His upcoming appearance at Richmond Raceway will see him once again behind the wheel of the No. 67 Toyota, with ongoing support from the online trading platform, Robinhood.
The Richmond track is not entirely unfamiliar territory for Heim. While he has yet to compete there in a Cup car, his prior performances at the venue are noteworthy. Last year, he clinched a commendable fourth-place finish in an Xfinity Series race at Richmond, driving for Sam Hunt Racing, which stands as his career-best result in the Xfinity Series. Additionally, he boasts three Truck Series starts at the Virginia short track, with his highest placement being fifth in 2022. This previous experience on the Richmond circuit could prove to be a significant advantage as he steps up to the Cup Series challenge.
23XI Racing maintains a robust presence in the Cup Series with three full-time drivers: Tyler Reddick in the No. 45 car, the recent Brickyard 400 champion Bubba Wallace in the No. 23, and rookie Riley Herbst in the No. 35. Heim’s inclusion in the Richmond lineup further diversifies the team’s driver roster and provides him with valuable exposure and development opportunities at the sport's highest level. Despite a setback earlier this year where he missed the Chicago Street Course race due to a qualifying incident, his consistent performance in the Truck Series and promising Cup outings highlight his potential for future success.
Corey Heim’s journey from a leading Truck Series competitor to a multi-race Cup Series entrant illustrates the structured pathway for development within NASCAR. His consistent performance, combined with 23XI Racing's strategic investment in his talent, positions him as a driver to watch. His return to Richmond in the Cup Series, a track where he has previously excelled in other divisions, will be a key moment in his progression, offering another chance to prove his capabilities against elite competition.