BYD's Seagull EV: A Global Phenomenon with Affordable Prices
In April, BYD achieved its best sales performance of 2025 by selling an impressive 380,089 new energy vehicles. Among these, the Seagull EV emerged as the top-selling model, with over 55,000 units sold in a single month. Priced below $10,000 in China, this compact electric vehicle is making waves not only domestically but also internationally. With plans to expand into more overseas markets under different names such as Dolphin Mini and Dolphin Surf, the Seagull promises to increase its global footprint significantly.
The success of the Seagull highlights BYD's dominance in the EV market. Fully electric vehicles outsold hybrids for the first time in over a year, with 195,740 BEVs sold last month. The company set another overseas sales record with nearly 80,000 vehicles exported. This momentum continues as the Seagull enters markets like Mexico, Colombia, the Philippines, and Brazil, where it has already gained traction. Later this year, Europe will see the launch of the Dolphin Surf at competitive prices, further cementing BYD’s position in the international arena.
Compact Design and Competitive Pricing
BYD's Seagull EV distinguishes itself through its affordable pricing and sleek design. Measuring just 3,780 mm long, the Seagull offers an efficient and compact solution for urban driving. Starting at under $10,000 in China, it provides two battery options with ranges of 305 km (190 miles) and 405 km (252 miles), catering to various consumer needs. Designed by Wolfgang Egger, known for his work with Lamborghini and Audi, the Seagull has earned the nickname "Mini Lamborghini" due to its stylish appearance.
The Seagull's affordability stems from its strategic pricing approach. Available in three trims—Vitality, Freedom, and Flying—the EV caters to diverse preferences while maintaining competitive pricing. In China, the Vitality trim starts at approximately $9,700, offering a range of 305 km. Meanwhile, the higher-end Flying trim provides extended range up to 405 km for around $12,000. These features make the Seagull an attractive option for budget-conscious buyers who prioritize style and functionality without compromising on quality or performance.
Global Expansion and Market Potential
As BYD aims to broaden the Seagull's reach, the EV is being introduced to international markets under various names, including Dolphin Mini and Dolphin Surf. Already available in countries like Mexico, Colombia, the Philippines, and Brazil, the Seagull is expected to gain significant demand in Europe later this year. With an anticipated starting price below £20,000 ($26,000), the Dolphin Surf aligns with S&P Global Mobility's projections, which forecast a doubling of BYD's European sales from 83,000 units in 2024 to 186,000 in 2025.
BYD's strategic expansion underscores its commitment to meeting global demands. Despite not planning production facilities in Europe, the company leverages competitive pricing strategies to ensure the Seagull remains appealing even with tariffs. By entering key markets with tailored offerings, BYD capitalizes on growing interest in affordable yet high-quality EVs. This approach positions the Seagull as a game-changer in regions seeking sustainable transportation solutions, reinforcing BYD's role as a leader in the evolving automotive landscape. Furthermore, the Seagull's success exemplifies how innovative designs combined with accessible pricing can drive widespread adoption across continents. As BYD continues its global rollout, the Seagull stands poised to reshape perceptions of what an entry-level EV can offer in terms of value and appeal.